{"id":8811,"date":"2023-02-16T08:22:34","date_gmt":"2023-02-16T08:22:34","guid":{"rendered":"https:\/\/essapunt.com\/disseny-de-la-senyalistica-i-el-wayfinding-per-a-un-camp-de-golf\/"},"modified":"2023-02-16T09:46:08","modified_gmt":"2023-02-16T09:46:08","slug":"disseny-de-la-senyalistica-i-el-wayfinding-per-a-un-camp-de-golf","status":"publish","type":"post","link":"https:\/\/essapunt.com\/ca\/disseny-de-la-senyalistica-i-el-wayfinding-per-a-un-camp-de-golf\/","title":{"rendered":"Disseny de la senyal\u00edstica corporativa i el wayfinding per a un camp de golf"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-39px||||false|false” custom_margin_tablet=”-26px||||false|false” custom_margin_phone=”-11px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row disabled_on=”on|on|off” _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”17px||14px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider show_divider=”off” _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-12px||-30px||false|false” custom_margin_tablet=”-30px||-30px||false|false” custom_margin_phone=”-30px||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”-19px||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px||8px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”3px||6px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _dynamic_attributes=”content” _module_preset=”default” header_line_height=”1.2em” custom_margin=”||7px|||” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxoMT4iLCJhZnRlciI6IjwvaDE+In19@[\/et_pb_text][et_pb_text _builder_version=”4.17.4″ _dynamic_attributes=”content” _module_preset=”default” text_text_color=”#5e5e5e” header_5_text_color=”#878787″ header_5_font_size=”14px” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9jYXRlZ29yaWVzIiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiPGg1PiIsImFmdGVyIjoiPC9oNT4iLCJsaW5rX3RvX3Rlcm1fcGFnZSI6Im9uIiwic2VwYXJhdG9yIjoiIHwgIiwiY2F0ZWdvcnlfdHlwZSI6ImNhdGVnb3J5In19@[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-30px|auto||auto||” custom_padding=”7px||1px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” _builder_version=”4.17.4″ _dynamic_attributes=”src” _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px||2px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”100%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.5″ _module_preset=”default” header_2_font=”|600|||||||” header_2_text_color=”#2b2b2b” header_2_font_size_tablet=”” header_2_font_size_phone=”27px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

El repte de fabricar l’experi\u00e8ncia de marca en un camp de golf exclusiu<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About” _builder_version=”4.18.0″ custom_padding=”0px||30px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.16.0″ width=”100%” custom_padding=”5px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16.0″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.19.5″ text_font=”||||||||” text_text_color=”#2b2b2b” header_2_font=”|600|||||||” header_2_font_size=”20px” header_3_font_size=”18px” header_3_line_height=”1.1em” custom_padding=”|||” custom_padding_tablet=”|40px||40px||true” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}”]<\/p>\n

Un camp de golf \u00e9s un entorn inigualable per a crear una experi\u00e8ncia de marca global per als jugadors i visitants.<\/p>\n

\n

Cada any 1,2 milions de turistes acudeixen a Espanya per a practicar l’esport del Golf, aportant 4.640 milions d’euros anuals a la ind\u00fastria, dels quals un 98,6% procedeixen d’altres pa\u00efsos de la Uni\u00f3 Europea.<\/p>\n<\/blockquote>\n

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Saps les principals premisses per a dissenyar la senyal\u00edstica i el wayfinding d’un camp de golf?<\/h2>\n

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Dissenyar pensant en l’usuari <\/strong><\/h3>\n

Dissenyar una experi\u00e8ncia global agradable, f\u00e0cil i accessible. Per a aix\u00f2, l’expert en wayfinding ha de tenir en compte l’\u00fas, les necessitats, aix\u00ed com la imatge de marca del camp de golf i els esp\u00f2nsors, integrant el disseny de tots els elements de senyal\u00edstica i publicitat.<\/p>\n

Entorn<\/strong><\/h3>\n

El camp de golf \u00e9s un entorn a l’aire lliure, en el qual la senyal\u00edstica exterior ha de complir la seva funci\u00f3 d’informaci\u00f3, ubicaci\u00f3, direcci\u00f3, organitzaci\u00f3, seguretat i promoci\u00f3. Els materials dels elements han de ser perdurables, resistents al clima i concordes amb les necessitats de la imatge de marca. Elements com tee de sortida, roughs i l\u00edmits, obstacles com a llacs, estanys o roques, b\u00fanquers de sorra, carrers, \u00e0rees de putting green, banderes i clots.<\/p>\n

Integrar la Identitat Corporativa<\/strong><\/h3>\n

El joc del Golf i les dimensions del camp, permeten crear un vincle amb els jugadors i visitants, un espai ideal de promoci\u00f3 i creaci\u00f3 de marca. En la senyalitzaci\u00f3 permanent, \u00e9s important integrar la imatge de marca en els elements de senyal\u00edstica d’una manera discreta, prioritzant l’\u00fas i transmetent la identitat corporativa sense distorsionar l’experi\u00e8ncia de l’usuari. En els esdeveniments o tornejos espec\u00edfics, \u00e9s crucial aconseguir un gran impacte i difusi\u00f3 dels esp\u00f2nsors, aplicant la marca en t\u00f2tems, banderoles, lones de petit i gran format, senyals o mon\u00f2lits.<\/p>\n

La fabricaci\u00f3 i el muntatge<\/strong><\/h3>\n

L’execuci\u00f3 del projecte, tenint en compte els requeriments del disseny i el correcte muntatge en la seva ubicaci\u00f3 final, asseguren el seu \u00e8xit.<\/p>\n

Per a veure tot el que ESSA PUNT<\/strong> pot fer per la teva marca en un camp de golf, visita els nostres serveis de Senyal\u00edstica<\/a> o el projecte de Wayfinding<\/a> per a Argentario Resort a Le Piane, La Toscana (It\u00e0lia).<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/essapunt.com\/wp-content\/uploads\/2023\/02\/plano-diseno-senaletica-y-wayfinding-campo-golf-proyecto-essa-punt-1.jpg” alt=”Pla dissenyo Senyal\u00edstica i Wayfinding Golf projecte ESSA PUNT” title_text=”plano-diseno-senaletica-y-wayfinding-campo-golf-proyecto-essa-punt” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.19.5″ _module_preset=”default” background_color=”#f9f9f9″ custom_margin=”-23px|||||” global_colors_info=”{}”]<\/p>\n

Pla del proc\u00e9s de disseny del *wayfinding i la senyal\u00edstica per al Golf Argentario Resort.<\/p>\n

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El repte de fabricar l’experi\u00e8ncia de marca en un camp de golf exclusiuUn camp de golf \u00e9s un entorn inigualable per a crear una experi\u00e8ncia de marca global per als jugadors i visitants. Cada any 1,2 milions de turistes acudeixen a Espanya per a practicar l’esport del Golf, aportant 4.640 milions d’euros anuals a la […]<\/p>\n","protected":false},"author":1,"featured_media":8526,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[88,105,106],"tags":[],"yoast_head":"\nDisseny de la senyal\u00edstica corporativa i el wayfinding per a un camp de golf | ESSA PUNT S.<\/title>\n<meta name=\"description\" content=\"Art\u00edculo de ESSA PUNT Disseny de la senyal\u00edstica corporativa i el wayfinding per a un camp de golf en la categor\u00eda\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/essapunt.com\/diseno-de-la-senaletica-y-el-wayfinding-para-un-campo-de-golf\/\" \/>\n<meta property=\"og:locale\" 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