{"id":6577,"date":"2022-07-20T09:09:19","date_gmt":"2022-07-20T09:09:19","guid":{"rendered":"https:\/\/essapunt.com\/la-identitat-corporativa-de-les-grans-marques-i-el-primavera-sound-2022\/"},"modified":"2022-08-26T13:48:50","modified_gmt":"2022-08-26T13:48:50","slug":"la-identitat-corporativa-de-les-grans-marques-i-el-primavera-sound-2022","status":"publish","type":"post","link":"https:\/\/essapunt.com\/ca\/la-identitat-corporativa-de-les-grans-marques-i-el-primavera-sound-2022\/","title":{"rendered":"La identitat corporativa de les grans marques i el Primavera Sound 2022"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-39px||||false|false” custom_margin_tablet=”-26px||||false|false” custom_margin_phone=”-11px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row disabled_on=”on|on|off” _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”17px||14px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider show_divider=”off” _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-12px||-30px||false|false” custom_margin_tablet=”-30px||-30px||false|false” custom_margin_phone=”-30px||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”-19px||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px||8px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”3px||6px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _dynamic_attributes=”content” _module_preset=”default” header_line_height=”1.2em” custom_margin=”||7px|||” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxoMT4iLCJhZnRlciI6IjwvaDE+In19@[\/et_pb_text][et_pb_text _builder_version=”4.17.4″ _dynamic_attributes=”content” _module_preset=”default” text_text_color=”#5e5e5e” header_5_text_color=”#878787″ header_5_font_size=”14px” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9jYXRlZ29yaWVzIiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiPGg1PiIsImFmdGVyIjoiPC9oNT4iLCJsaW5rX3RvX3Rlcm1fcGFnZSI6Im9uIiwic2VwYXJhdG9yIjoiIHwgIiwiY2F0ZWdvcnlfdHlwZSI6ImNhdGVnb3J5In19@[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” custom_margin=”-30px|auto||auto||” custom_padding=”7px||1px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” _builder_version=”4.17.4″ _dynamic_attributes=”src” _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px||2px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”100%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” header_2_font=”|600|||||||” header_2_text_color=”#2b2b2b” header_2_font_size_tablet=”” header_2_font_size_phone=”27px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Fabricant la identitat corporativa per a esdeveniments multitudinaris.<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About” _builder_version=”4.16.0″ custom_padding=”0px||3px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16.0″ width=”100%” custom_padding=”5px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16.0″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.17.4″ text_font=”||||||||” text_text_color=”#2b2b2b” header_3_line_height=”1.1em” custom_padding=”|||” custom_padding_tablet=”|40px||40px||true” custom_padding_last_edited=”off|desktop” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Les marques estudien com connectar amb els consumidors, i un festival de m\u00fasica, \u00e9s una gran ocasi\u00f3 per a estar en contacte amb el seu p\u00fablic en un ambient relaxat, alegre i en el qual els assistents estan receptius a noves experi\u00e8ncies. <\/span><\/p>\n

Un bon exemple \u00e9s el Festival Primavera Sound a Barcelona, que en la seva <\/span>20a edici\u00f3 ha reunit a gaireb\u00e9 500.000 assistents, joves amb ganes de gaudir de la m\u00fasica, el sol i el bon ambient de la ciutat Comtal.<\/span><\/p>\n

L’ag\u00e8ncia de comunicaci\u00f3, Vampire Studio<\/a>, buscava una empresa capa\u00e7 de fabricar els elements corporatius<\/strong> per a les seves accions de marca<\/strong> en el festival amb una data de lliurament molt ajustat. Va contactar amb ESSA PUNT, confiant en la seva capacitat de fabricaci\u00f3 a mida i r\u00e0pida resposta, sense oblidar la qualitat requerida per als elements d’Identitat corporativa de clients de reconegut nom i prestigi presents en el Primavera Sound. <\/span><\/p>\n

Per a l’omnipresent Estrella DAMM<\/strong>, que ha copat el patrocini cerveser del festival, hem fabricat els r\u00e8tols exteriors lluminosos de lletres corp\u00f2ries, instal\u00b7lats en els t\u00f2tems visibles des de tot el recinte. Un altre projecte s\u00f3n els r\u00e8tols lluminosos amb LED integrat, en l’espai de Ron Brugal Espa\u00f1a<\/strong>, amb el lema \u201cAmistat veritable\u201d. Per a <\/span>Pull&Bear<\/strong> tamb\u00e9 hem fabricat el seu logotip en lletres corp\u00f2ries lluminoses.<\/span>Un format diferent, \u00e9s la bandera lluminosa de la cabina de r\u00e0dio en streaming d’Amazon Music Espa\u00f1a<\/strong> i el seu canal oficial de Twitch.<\/span><\/p>\n

Gr\u00e0cies a la capacitat de fabricaci\u00f3 a mesura i de resposta de ESSA PUNT, hem aconseguit lliurar a l’ag\u00e8ncia de comunicaci\u00f3 Vampire Studio, un projecte en temps r\u00e8cord per al gaudi i delit dels assistents al festival.<\/span><\/p>\n

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\n

Us mostrem algunes imatges del resultat dels r\u00e8tols fabricats <\/a><\/span> i instal\u00b7lats en l’espai del festival.<\/h3>\n<\/blockquote>\n

[\/et_pb_text][et_pb_code _builder_version=”4.16.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/essapunt.com\/wp-content\/uploads\/2022\/07\/bandera-luminosa-amazon-music-twitch-primavera-sound-22-essapunt.jpg” alt=”Bandera lluminosa Amazon Music Espa\u00f1a en el Primavera Sound 2022 fabricat ESSA PUNT” title_text=”bandera-luminosa-amazon-music-twitch-primavera-sound-22-essapunt” force_fullwidth=”on” _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” background_color=”#dbdbdb” custom_margin=”-31px||||false|false” custom_padding=”14px||14px||false|false” global_colors_info=”{}”]<\/p>\n

Vista nocturna de la bandera il\u00b7luminada per a la cabina de Amazon Music Espa\u00f1a i el seu canal oficial de Twitch.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/essapunt.com\/wp-content\/uploads\/2022\/07\/rotulo-luminoso-espacio-brugal-primavera-sound-22-essapunt.jpg” alt=”R\u00e8tol llumin\u00f3s espai Ron Brugal Espa\u00f1a en el Primavera Sound 2022 fabricat ESSA PUNT” title_text=”rotulo-luminoso-espacio-brugal-primavera-sound-22-essapunt” force_fullwidth=”on” _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” background_color=”#dbdbdb” custom_margin=”-31px||||false|false” custom_padding=”14px||14px||false|false” global_colors_info=”{}”]<\/p>\n

Vista nocturna dels r\u00e8tols lluminosos en l’espai de Ron Brugal Espa\u00f1a.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/essapunt.com\/wp-content\/uploads\/2022\/07\/letras-corporeas-pull-and-bear-primavera-sound-22-essapunt.jpg” alt=”Lletres corp\u00f2ries lluminoses en el Primavera Sound 2022 fabricat ESSA PUNT” title_text=”letras-corporeas-pull-and-bear-primavera-sound-22-essapunt” force_fullwidth=”on” _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” background_color=”#dbdbdb” custom_margin=”-31px||||false|false” custom_padding=”14px||14px||false|false” global_colors_info=”{}”]<\/p>\n

Lletres corp\u00f2ries lluminoses de Pull&Bear instal\u00b7lades en un t\u00f2tem de joc de boles en el Primavera Sound 2022.<\/p>\n

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Fabricant la identitat corporativa per a esdeveniments multitudinaris.Les marques estudien com connectar amb els consumidors, i un festival de m\u00fasica, \u00e9s una gran ocasi\u00f3 per a estar en contacte amb el seu p\u00fablic en un ambient relaxat, alegre i en el qual els assistents estan receptius a noves experi\u00e8ncies. Un bon exemple \u00e9s el Festival […]<\/p>\n","protected":false},"author":1,"featured_media":6554,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[88,100],"tags":[],"yoast_head":"\nLa identitat corporativa de les grans marques i el Primavera Sound 2022 | ESSA PUNT S.<\/title>\n<meta name=\"description\" content=\"Art\u00edculo de ESSA PUNT La identitat corporativa de les grans marques i el Primavera Sound 2022 en la categor\u00eda\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/essapunt.com\/la-identidad-corporativa-de-las-grandes-marcas-y-el-primavera-sound-2022\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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